Being on Facebook these days is like virtually entering a highly crowded mall with a lot of shoppers eager to make a purchase and brands hungry to make that sale. If youâre struggling to reach your marketing goals using Facebook, youâre probably not using the best...
So you have a product or a collection of products or services to sell, now what? With malls and physical stores operating on a limited capacity, how will you reach your target market and actually convince them to âAdd To Cartâ and press purchase? These are just...
In an effort to expand its client base beyond Mega Manila, Xiklab Digital closed the first quarter of 2021 by securing the account of a property development client based in Davao City. Alsons Development and Investment Corporation, one of Davao Cityâs leading...
In todayâs marketing landscape, more and more companies are relying on digital to scale their businesses effectively. Whether itâs through website development, e-commerce selling platforms, email marketing, customer relationship management or social media...
 In the fast-paced world of marketing, a lot of moving parts are constantly evolving. Whether itâs by the way marketers launch/promote a product or how consumers react to brand promotions, the relationship between the two is always driven by the need to adapt to...
As the Greek philosopher would say it, âThe Only Constant in Life Is Changeâ. Brands should continuously monitor algorithm changes in major platforms especially now that consumers are spending more time on digital channels. Take Facebook as an example. This year,...
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